FirmGround Advisory gives business owners the monthly reporting, forecasts and advice a CFO would provide, for a fixed monthly fee. We work with businesses turning over $200,000 or more, in the city and the country, and we work alongside your existing accountant.
Sales look healthy on paper, yet the bank balance keeps dropping. A 3-month cash flow forecast shows a shortfall before it arrives, so you can act while you still have options.
Most owners learn how last year went when the tax return lands, months after year end. A monthly dashboard and a rolling 12-month forecast show you where you'll be next year, based on what's happening now.
Revenue goes up and margins go down. We find out which products, jobs and customers make you money, and which ones quietly cost you.
Four plans. One fixed monthly fee agreed before we start. Each plan is available monthly or quarterly.
Choose this if you want to understand your numbers each month without a big commitment.
Choose this if cash is tight or unpredictable, or customers pay late.
Choose this if you're growing, hiring, investing, or want better margins.
Choose this if you need CFO-level thinking without a CFO salary.
Its overdraft sat close to the limit, and payroll weeks were stressful. With a 3-month cash forecast and a tighter invoicing process, debtor days fell to 39 within nine months.
Debtor days, down from 61
Back in the bank account
Overdraft, down from $142,000
This is an illustrative example. The business and figures are fictional.
Both tools are free, work on your phone, and show your results straight away. No email needed.
Answer questions across seven areas of your business, from cash flow to exit readiness, in about 5 to 7 minutes. You'll see your score straight away, with no email needed.
Get my score →Cash Flow CalculatorEnter seven figures from your last 12 months of accounts. You'll get six measures of cash and profit health, each explained in plain English.
Check my cash flow →
Our aim is simple: the value we add to your business should be well above the fee you pay us. We review that with you every year.
Every industry has its own measures that decide whether a business thrives. Here's the one we check first in each.
Retail and eCommerceSupermarkets, pharmacies, apparel, online storesStock turn
Trades and constructionBuilders, earthmoving, landscaping, electricians, plumbersMargin by job
AutomotiveDealers, mechanics, panel beaters, auto electriciansInsurer payment days
Professional servicesAccountants, lawyers, engineers, agenciesLock-up days
Hospitality and foodRestaurants, cafés, caterers, accommodationWages % of sales
Manufacturing and wholesaleManufacturers, fabricators, importersMargin by product
Transport and logisticsFreight, haulage, bus operators, couriersCost per kilometre
AgricultureLivestock, cropping, stock and station agentsEBITDA per hectareAnywhere else in Australia, we meet online. Your dashboard updates every month and documents go through our secure portal. Same plans, same fixed fees, same access to Ian.
Sydney · Melbourne · Brisbane · Adelaide · Perth · Hobart · Darwin · Canberra
You'll know your fixed fee before you commit to anything.
30 minutes, in person or online. You'll know whether we can help and which plan suits you.
$750, a special offer price. Credited in full if you join a plan within 30 days.
Your plan, everything it includes, your fixed monthly fee and your one-off onboarding fee.
Dashboard set-up, a tidy chart of accounts and your first forecast. Then your meetings begin.
Cleared a $38,000 ATO debt in 11 months and freed up about $28,000 of cash.
Read the case study →Net profit up from $85,000 to $262,000 in 12 months, after a cost per kilometre review.
Read the case study →Illustrative examples. The businesses and figures are fictional.
One practical article a month on cash flow, tax and planning, written for business owners. Unsubscribe any time.
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Book a free 30-minute discovery call. We'll look at where your business is now, where you want it to be, and whether one of our plans fits. You'll know the fixed fee before you commit to anything.
Or call Ian on 0438 802 531 · enquiries@firmgroundadvisory.com.au
